Kiri: Back to School Display

UPC designed, produced and installed a back-to-school in-store display for Kiri, created alongside sister Bel Group brands Babybel and La Vache qui rit, co-branded with Disney's Lilo & Stitch under the “لانش بوكس على ذوقك” (Lunch Box, Your Way) campaign.

The main unit is a large island display finished in a tropical yellow-and-orange hibiscus pattern, with tiered shelving on both sides stocked with Kiri and Babybel product lines and a central header panel carrying the Kiri, Babybel and La Vache qui rit logos.

A standalone red tower display, printed with Disney's Stitch character and the “تعد الى المدرسة” (Back to School) message, sits alongside the main unit as a secondary shelving block for packaged Kiri products.

The full display was installed inside an active supermarket aisle, giving the back-to-school campaign a bright, character-led presence without disrupting the surrounding dairy and dates sections.